QuickBooks Online
Accurate accounting for retail and B2B sales, payments, and product details.
#1569 of 4,101 in Store management · Accounting
- Rating
- 4.7 from 3,208 reviews
- Rating from stores in the top 100k
- 4.5
- On Shopify since
- 2015
- Pricing
- Free plan available
Bigger stores rate QuickBooks Online 0.1 lower than the crowd does. The App Store prints one number; the store behind each review is the part it never shows.
What merchants say
Read all 300 with sourcesEvery review carries the store that wrote it and how big that store is, and 27 of them are complaints you can read in full.
Each line is written from the reviews under it and says only what they say – open one to read them. An aspect fewer than three merchants mentioned is left out rather than shown as neutral. Written from every quotable review we hold.
- 2★2026-08-24
When used in conjunction with Shopify via the Connector/Integration tool: As per other reviews. Used to work well but now endlessly frustrating. Won't launch from Shopify: "Your account has already been successfully migrated". Functionality appears to have transferred to run directly in QB where it is seriously flawed. Lacking any form of guidance. An email would have been nice since this was obviously a planned event! 1) QuickBooks has a habit of enforcing unproductive changes! We now spend longer manually reviewing items that previously synced from the website seamlessly. 2) The attempts at AI integration are terrible **Update** We have received email support but this only confirms the loss in automatic functionality. If you think QB will save time running a website think again. There is an explanatory video which details the new manual steps required. If you don't sit on this 24/7 then stock and invoicing in QB will not be accurate!
Production Automation · outside the top 100k
Link to this reviewVerify at sourcewww.production-automation.co.uk
- 1★2026-08-22
Customer Service takes forever. Wanted to disconnect our old bookkeeper's account and reconnect with our new gal. App is currently infinitely "Loading..."
Branex Feed & Supply · unranked store
- 1★2026-08-22
App simply doesn't work any more after years of being fine. Tried reinstalling but still same error: 'Error Id: us1~260822-40000b76-0000-8000-b63f-84710c7967bb'.
Vegan Town Chocolate · outside the top 100k
- 1★2026-08-21
its crashed Something went wrong. Failed to provision account. Error=AccountInactive: Your account has already been successfully migrated or migration is in progress, so this connection can no longer be modified.
Glow Beauty · outside the top 100k
- 5★2026-08-21
Sherwin was very helpful in assessing my issues and escalated to appropriate developers.
PBNJ Printing · outside the top 100k
- 1★2026-08-21
The original qbo connector app worked for years, this newly launched version is garbage! it is using inactive tax codes / auto put a custom sync date of October 2025 (creating duplicate sales & tax amounts) requires reviewing on things that never needed previously and is over all not relying on templating or rules. I have reached to to both QBO advanced support and integrations but they will not escalate the problem without jumping through ridiculous hoops and wasting hours of my time... They are using live stores as a sandbox to work out bugs on the fly... Intuit you can and should have done better (0 stars)
Imperial Data Supply · outside the top 100k
- 5★2026-08-21
I had a great experience with QuickBooks Online Support. Hensleigh was professional, knowledgeable, and took the time to understand my concerns regarding the Shopify integration.
Iron Baltic CA · outside the top 100k
- 1★2026-08-21
I'm gutted. They completely destroyed the app. It used to auto-sync my Sales Receipts from Shopify to Quickbooks, but now it doesn't and support have even admitted functionality has been reduced since this new update. VAT doesn't sync properly, the shipping line item doesn't pull across correctly and receipts are not auto-created. Was on to support for 5 hours and it remains completely unresolved - they are just using AI to repeat back what you've said. Such a shame as it was all working fine and has now caused mayhem within my business. This is the problem with relying on third party app (and a warning to others) - things get updated/changed for the sake of it (without notifying the customers) and it causes major issues - as per other recent reviews have mentioned. We now have to look at getting developers in to revert back to the old way. Might have to delete the app. I've requested it to be escalated but not heard back. Please email me: elliot@tradewarehouse.co.uk
Trade Warehouse · top 100k store
- 2★2026-08-20
You cannot sync COGS accounts by category. You cannot map very much at all. This does not meet the needs of a business.
Des Moines Feed & Nature Center · unranked store
- 5★2026-08-20
Rods was easy to work with and helped with some immediate issues but the bigger problem has been escalated.
The Mango Tree Apparel, Equipment & Supplements · outside the top 100k
Read all 300 with sources – and filter them to the complaints, the recent ones, or the stores big enough to matter.
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