Mailchimp alternatives

Most merchants land on Mailchimp because they used it before Shopify, not because they chose it for a store. That is the honest reason people go looking for something else. Mailchimp holds 4.8 across 1,360 Shopify reviews, which is respectable, but its integration is not native the way its rivals are.

10 alternatives ranked · Email Marketing · minimum 136 reviews to qualify

• #1

  CWILL(Trustoo) Product Reviews★ 4.9 · 1,502 reviews

  TrustWILL(from CWILL): collect unlimited photo&video reviews and build brand trust.

  Email Marketingsee details

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• #2

  ONE: AI, Pop Up, SMS Marketing★ 4.9 · 974 reviews

  AI-powered customer platform: Recover abandoned carts. Drive sales, AOV, loyalty & subscriber growth

  Email Marketingsee details

  see details
• #3

  Abandoned Cart Email Marketing★ 4.9 · 147 reviews

  Recover abandoned carts by automated email flows to win back lost sales. Email marketing newsletters

  Email Marketingsee details

  see details
• #4

  Omnisend Email Marketing & SMS★ 4.8 · 2,956 reviews

  Run email marketing & SMS campaigns with AI marketing tools. Collect emails with popups & sell more.

  Email Marketingsee details

  see details
• #5

  AfterShip Email Marketing,SMS★ 4.8 · 2,269 reviews

  All-in-one marketing platform that empowers brands to drive leads, customer engagement, and sales.

  Email Marketingsee details

  see details
• #6

  Brevo PushOwl: Email,Push,SMS★ 4.8 · 2,034 reviews

  Grow Sales using Brevo PushOwl Email Marketing, Email PopUp, Web Push Notifications, & SMS Marketing

  Email Marketingsee details

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• #7

  Avada Email Marketing★ 4.8 · 913 reviews

  Follow up and convert customers via omnichannel: Email Marketing, SMS, Push Notifications, WhatsApp.

  Email Marketingsee details

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• #8

  Seguno Email Marketing★ 4.8 · 651 reviews

  AI-powered email marketing for growing brands. Create and automate targeted, on‑brand emails.

  Email Marketingsee details

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• #9

  Flowio Email Marketing, Pop Up★ 4.8 · 500 reviews

  Send emails that understand every customer. Automate your marketing workflow to increase sales.

  Email Marketingsee details

  see details
• #10

  Sendvio: Email Marketing & SMS★ 4.8 · 149 reviews

  Enable Sidekick AI to create email campaigns and automations. Plus SMS campaigns, popups, reviews.

  Email Marketingsee details

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Selected from Shopify’s own Email Marketing sub-category, so the comparison is like-for-like. The one-line descriptions are each vendor’s App Store tagline, quoted as written.

What is the closest alternative to Mailchimp?

On review data, Omnisend Email Marketing & SMS rates 4.8 across 2,956 reviews and sits #4 of 19 in Email Marketing here – see details.

One thing no ranking shows: Mailchimp's Shopify integration has been switched off and rebuilt more than once. Merchants who remember that tend not to come back.

Ranking method, the review floor and how paid placement is kept separate are explained once on how ranking works. Short version: review data sets the order, money never does.